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Director, Marketing & Communications Company: Manitoba Film & Music Deadline to apply: September 18, 2025 Job Description: Reporting to the CEO and working with the strategic priorities outlined in MFM’s strategic plan, the Director, Marketing & Communications leads strategic marketing and impactful communications initiatives that enhance MFM’s industry presence locally, nationally, and internationally. This role is responsible for brand consistency, maximizing outreach efforts, and to strengthen engagement with key stakeholders, including media, government, industry partners and the general public. MFM is now accepting applications for this senior position and is seeking an individual with business and analytical acumen to join the Manitoba Film & Music office. Essential skills include exceptional attention to detail, superior communication abilities, commanding time management skills, and an affinity for client services. Strong interest in and knowledge of the film and music industries is a definite asset. The candidate must be fluent in English and French. The position is a full-time, salaried position with pension and benefits. This is an in-office position which may include additional hours during the week and weekends. A valid Canadian passport is essential and candidates must be legally entitled to work in Canada. Qualifications & Skills • Education: Bachelor’s degree in Marketing, Communications, Public Relations, Business, or a related field. Equivalent experience may be considered. • Experience: Minimum of 7–10 years in a senior marketing, communications, or public relations role, preferably within the film, entertainment, or creative industries. • Strong knowledge of media relations, branding, and digital marketing strategies. • High familiarity and ability to interact with social media platforms, website architecture and other relevant technology. • Experience managing sponsorships, advertising, and partnership development. • Proven ability to develop high-quality written and visual content for various platforms with attention to detail. • Demonstrated expertise in event planning and execution. • Strong leadership skills with the ability to collaborate cross-functionally. • Highly creative and innovative with excellent verbal and written communication skills. • Ability to manage multiple projects, meet deadlines, and work under pressure. • Project management, graphic design, French language, and knowledge of the entertainment industry are assets. Key Responsibilities: Marketing & Branding: • Design and implement a comprehensive marketing and communications plan to enhance brand visibility and position Manitoba as a key location for film and music for local, national and international audiences. • Drive industry development initiatives by promoting Manitoba’s film and music sectors through targeted campaigns, industry events, and strategic partnerships, ensuring sustained growth and increased visibility globally. • Create and update marketing materials including ads, pitch decks, brochures and location guides, the Annual Report, event pageantry and compelling digital content. • Leverage sponsorship and advertising opportunities to maximize exposure. • Continuously evaluate new digital marketing tools, trends, and best practices, integrating innovative approaches into MFM’s strategy to ensure the organization remains ahead of the curve in a rapidly evolving media landscape. Social Media & Digital Presence: • Set strategies, goals, standards, and guidelines for website & social media engagement. • Oversee the creation and maintenance of digital assets, including demo reels and photo libraries. • Manage social media accounts, including content scheduling, audience engagement, and analytics tracking. • Create and manage engaging social media campaigns to build awareness of the industries, tracking and adjusting as necessary to maximize interaction. Communications: • Create media releases and manage proactive and reactive media relations, serving as MFM’s key point of contact for inquiries and positioning statements. • Ensure that marketing and communications strategies are culturally sensitive and inclusive. • Develop and implement crisis communications strategies, addressing any industry issues that may arise and ensuring timely, clear communication with media and key stakeholders. Event Management: • Plan and execute corporate and industry events, including Toronto International Film Festival (TIFF) networking event, screenings, special engagements, and other industry events. For more information about Manitoba Film & Music visit www.mbfilmmusic.ca. Qualified candidates are required to submit a cover letter and resume (which includes salary expectations and availability) electronically to Kevin Gabriel, Director, Finance & Operations, by email to kevin@mbfilmmusic.ca. Manitoba Film & Music is an equal opportunity employer and welcomes applications from all suitably qualified persons. We thank all applicants for their interest, however only those selected for an interview will be contacted. |